Law Firm Website Rebuild and Optimization

This project included a comprehensive digital overhaul for a local law firm that required transitioning away from an outdated system of downloadable PDF intake forms. To streamline their customer onboarding, I built interactive digital forms directly into the interface and established a backend workflow to automate data collection and email notifications.

To satisfy the client's request for a cozy yet professional visual identity, I developed a custom branding palette featuring deep brown tones, warm cream backgrounds, and refined serif typography. The site was built to ensure a smooth, high-quality user experience across both desktop and mobile layouts.

Project included:
- New branding for colors and typography
- Updated photos
- Updated copy for services and business details
- New pages for "Attorney & Team" and "Practice Areas"
- New forms built from scratch with backend workflow set up for notifications and data collection
- SEO optimization including updates to Google Search Console details
- Mobile site optimization